Client: ACG World

Media: Manifesto Video

Duration: Sep 2020 - Feb 2021

Team: Brandy Carlson, Katie Godfrey, Katherine Snider

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Project overview: For this project, I collaborated with a team of four to produce a brand manifesto video for ACG, a healthcare company based in India and the United Kingdom. Our goal was to convey ACG's commitment to helping people on their journey from ill health to wellness, by providing a nurturing and supportive environment that fosters courage, patience, and resilience. We then produced a manifesto video that showcased ACG's values, mission, and services, using a combination of live-action footage, animation, and graphics. The campaign was well received by ACG's stakeholders in the UK and India and helped to drive their business goals.

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Campaign: "The journey from ill health to wellness can be a long and slow one, requiring courage, support, nurturing, and patience. At ACG, the way we get better (at what we do) is very much the same."

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View the finalized video https://www.acg-world.com/en_us/